About How It Is To Be You 2017-06-29T13:56:04+00:00


How it is to be you

 1. Inspiring as much (self-)understanding, empathy, and compassion as possible and start a (r)evolution of peace

The more we learn that other people are just like us, the more we’ll be able to understand ourselves and these other people. More understanding leads to more empathy. More empathy will lead to more compassionate and meaningful connections between people all across the world. And that will lead to world peace…sort of…in the really really long term…but still; let our dreams be big!

2. Mentoring, supporting, teaching, and inspiring changemakers, innovators, troublemakers, and all other modern rebels with causes

It has taken me lots of trialling and errorring but I’ve realized that it is useless to try and change those that do not want to be changed. So that’s not what How It Is To Be You is about either. Instead, I aim to inspire, teach, and help those individuals, entrepreneurs, businesses, and institutions that are ready to take themselves to the next level.

To NOT feel like confused outcasts on the fringe of that what is considered ‘normal’ anymore. To NOT get sucked into the vortex of traditional success but instead to help them define success for themselves (and then build their lives and businesses around that new definition). To NOT succumb to normalizing that what they deep down feel is unacceptable. To NOT fear fear. Nor failure. But to help them see these elements of life as the guiding lights that they are.

In other words, to help those people that are willing and able to take accountability for their own lives and happiness by helping them carve out their own paths so they can lead happier and more fulfilled lives because of it.

3. Breaking the taboo around introspection, self-reflection, and the ‘dark side’ of being human

Let’s face it, being human is messy! And hard, and difficult, and beautiful, and amazing, and all sorts of confusing. And it’s all these things combined that make us us. That make us human. The moment we learn to see, acknowledge, feel, and embrace that, is the moment we can find our own inner peace. So let’s not shy away from our own inner beings, but instead make a conscious effort to look inward and grow ever bigger and more abundant because of it.


Well…I’m the chick who expects everybody else to answer her question honestly but has the most difficult time doing so (out in the open) herself.

But…I feel that I really need to. Because it’s the only way I’ll really be able to make that big difference I want to make in the world. Even though actually, I would already be extremely happy to spark just a little bit of inspiration in you, dear reader!

I’ve got over 12 years experience in (corporate) business consulting, spent a few years in the Amsterdam startup scene, and have been on the entrepreneurial path ever since.

Personally, I’ve done years and years of soul searching, solo traveling, yoga teaching, medium visiting, reading, personal development training and workshop hosting, incense burning, people coaching, and crying whilst sitting in a circle of beautiful people talking about their feelings. And though the more esoteric part of spirituality no longer plays a big part in my life, I’m still all about personal development and growth.

In fact, it’s the only thing that feels real to me!

And that’s why it’s so obvious to me to be working on How It Is To Be You. My ambitions, especially world peace, might seem overly big and naive but really…I can’t NOT do it. If that makes sense…

If you’d like to see all my professional details in 1 row, here’s me on LinkedIn.


Linda CoussementI’ve always felt I missed a manual to life.

That maybe I was sick that day they handed it out (or skipped school for some other naughty reason…no, I’m just kidding, I was the most boring kid you could imagine, well…up until I was 17…;).

Anyway, I’ve never had any fucking clue what this life was all about and how I was supposed to behave.

And I thought that everybody else did.

Now that I’m older and have figured some things out for myself (I did pretty well actually, considering…), I’ve realised that nobody has any freakin’ clue on what’s going on.

So during a solo hike in Normandy (that ended up with me crawling off the campsite after day 3 and hitchhiking back to my car because of shoes that were too small) I decided that I wanted to write that manual to life.

Luckily my senses hit me just in time because who am I to write such a thing, right?

But…I could investigate how other people experience life.

How they experience being them.

Et voila…the idea was born! I was going to ask all sorts of people and: “How is it to be you?”